The Strategic Planning Institute preserves and extends the groundbreaking Profit Impact of Market Strategy (PIMS) research, providing data-driven insights for strategic business decisions.
The Profit Impact of Market Strategy (PIMS) program, pioneered by Sidney Schoeffler at General Electric in the 1960s and later developed at the Strategic Planning Institute, revolutionized how businesses understand the drivers of profitability.
Through rigorous econometric analysis of thousands of business units, PIMS identified the key factors that determine business performance, including market share, product quality, investment intensity, and market growth.
Today, we continue this tradition of evidence-based strategic planning, applying modern analytical techniques to help organizations make better decisions.
"Strategy should be based on empirical evidence, not intuition alone. By studying what actually drives business performance across diverse industries, we can identify principles that help all businesses succeed."
The PIMS database grew to include data from over 3,000 business units, making it one of the most comprehensive studies of business strategy ever conducted.
Analyze market position, competitive dynamics, and strategic opportunities using proven PIMS methodologies.
Compare your business metrics against industry benchmarks to identify areas for improvement.
Data-driven tools for market analysis, scenario planning, and strategic decision support.
Join organizations using evidence-based strategic planning to drive better business outcomes.
Create Your Account